These two not-so-new but powerful terms, content creation and web 3 technology, drive the Internet today.
The awareness of its scope has only been realized just now. Yes! We are just starting the party.
Businesses and brands that are aware are tapping into its powerful influence to
smash their business goals.
Meanwhile, creative individuals are not sitting on the fence either. They have sapped the juices of content creation over the last 10 years (for early adopters).
Exactly How Profitable Is Content Creation?
The average income for content creators in Canada, according to Glassdoor, is $47,830; in the US, it is $48.082. ZipRecruiter is significantly more expensive at $50,837 for a content developer situated in the US.
However, that’s a really general statement, because different platforms offer varying rates to creators. For an ad view, YouTube, for instance, will pay you between $ 0.01 and $ 0.03. This implies that you can earn about $ 18 for every 1,000 views.
According to MintLife, the average YouTuber wage for individuals with at least 1 million subscribers is $60,000 per year.
The above data is only for creative individuals. Businesses that include content creation in their digital marketing strategy make significant upgrades to their sales and customer satisfaction. The business benefits in other ways like;
- More people visiting your website.
- A greater awareness of the brand.
- Organic traffic-based free advertising
- Improved standing in your industry.
- More confidence from your target market.
But What Has Web 3 Technology Got To Do With These?
Web 3 is the future of the internet and it is here already!
Yes, I’m talking about blockchain technology, cryptocurrencies, decentralization, and all things in between.
Change or evolution can neither be stopped nor suppressed. We will see the web become more interactive, intelligent, and user-focused due to the rise in popularity of artificial intelligence (AI), the semantic web, and the internet of things (IoT).
Meaningful multi-million projects that are relevant to today’s consumers are currently being anchored or preparing to migrate to blockchain technology. Projects like Facebook(Meta), Disney’s internal accelerator program which is supporting the upcoming wave of cryptocurrency entrepreneurs, Nike with the plan to extend into the metaverse, and Starbucks making a Web3 community available to its most devoted members.
What do the evolution into content creation and web 3 mean?
Join the train. Or at least prepare to join the train! You are still new on this
whether you are a brand, creative individual, or consumer.
Now is the perfect time because I strongly believe that 2023 is going to mark the beginning of a new era for digital marketers and entrepreneurs.
The shift to Web 3.0 will mean that businesses need to change the way they market on the internet. Brands must begin considering how to produce more interesting, interactive content that inspires people to communicate with one another.
The good news is that you don’t have to add this to do these all by yourself. You can engage the services of content creators.
When did you first know about content creation? How about web 3?
This post is not for newbies. If you are hearing about any of these for the first time and would love to learn more, type ‘tell me more about…’ In the comment section below, I’ll see you there.
Thanks for reading and engaging.
Image was created with Canva.
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